Official badminton charity for 2022 revealed, plus further sponsor details

  • Riding for the Disabled Association is the official badminton charity

    The Riding for the Disabled Association (RDA) has been named the 2022 Charity of the Year for Badminton Horse Trials.

    “We had chosen the RDA as our charity for 2020, so we are delighted that the time has come to be able to help with their fundraising and awareness,” said Badminton Event Director Jane Tuckwell.



    “We recognize the great work the charity is doing and I know our audience will be looking forward to supporting it at the 2022 event.”

    Badminton takes place from May 4-8 this year and the partnership is a fundraising and awareness-raising opportunity for the RDA.

    “This is a big year for RDA, as we launch exciting new plans to strengthen and grow our network and enable even more people to benefit from horses,” says Caroline Ward, Director of Communications and Insight at GDR.

    “Being named badminton charity of the year is a fantastic opportunity for us to shout about what we do and encourage visitors to lend their support.

    “We are grateful to the organizers for choosing us in this very special year, and we look forward to welcoming visitors to our stand to learn more about the fantastic work of our volunteer groups across the UK.”

    Westown Stud confirmed as HOYS sponsor

    Westown Stud, which specializes in breeding Dartmoor and Highland ponies, is confirmed as sponsor of the Horse of the Year Show (HOYS) Working Hunter Championships in 2022.

    “We have attended HOYS for the past 20 years as spectators and over the past 10 years we have been fortunate to have a number of native ponies representing us,” said Sarah Weston, of the stud.

    “Dougal Of Dykes, a now 16-year-old Highland stallion, contested both the flat section and the working section, and Westown Fire Cracker, a Dartmoor stallion, settled for the 122cm M&M. [mountain and moorland] working hunter pony.

    “Pumphill Pantheon, a Dartmoor gelding, and my daughter, then eight years old, were lucky enough to be placed in the premier M&M class, but more recently Westown Wild Fire, my five-year-old Dartmoor stallion, won the Dartmoor / Exmoor / Shetland Class at HOYS 2021, ridden by Sarah Parker.

    “It was magical and surreal. Everyone wants their ponies and horses to compete in this prestigious event and winning was something I had only dreamed of!

    She added: “Having spent so much time and energy at HOYS 2021 after the pandemic, we thought it would be fabulous to get more involved and give something back.

    “Being passionate about horses and breeding, this is the place to come and see everyone who has done it.”

    HOYS takes place October 5-9 at the NEC in Birmingham.

    Smad Place to represent WellChild

    The popular gray Smad Place has been named Cheltenham Festival’s WellChild Charity Partner Equine Ambassador for 2022.

    Trish and Peter Andrews’ 15-year-old gelding, beloved for his daring leaps during his career, is the charity’s first equine ambassador.

    He will take part in a number of events to mark the partnership, including the ceremony to rename the Horse Walkway as the WellChild Walkway at 12:40 p.m. on Tuesday, March 15.

    “We are thrilled to have Smad become an Ambassador for WellChild as it is such a wonderful charity and one that we are big supporters of,” Trish said.

    Sarah Haydon, who looks after Smad Place in her retirement, said it was an honor worthy of a worthy horse.

    “Smad is an incredible ‘nanny’ [and] kid-friendly fan,” she said. “My two kids, ages five and two, absolutely adore him.”

    WellChild Managing Director Colin Dyer added: “What better way to recognize the incredible support the entire racing community gives to WellChild than to have a much-loved racehorse as an ambassador for the association?”

    Other partnerships confirmed for this year’s Festival include Craft Irish Whiskey Co, who are the new sponsor of the Festival Plate Handicap Chase on day three (Thursday 17 March).

    The winner of the race will receive a rare collector’s edition of The Taoscán, which sells for €1,200 (£1,000).

    This is the first partnership between the Jockey Club and the company, and the two-year deal means it will also sponsor racing at the 2023 Festival.

    Airline Ryanair has also committed to sponsoring a second race, adding the Grade Two Ryanair Mares’ Novices’ Hurdle (March 17) to its books.
    The company has sponsored the Grade One Ryanair Same Day Chase feature film since 2006.

    The NAF and the British Riding Clubs strengthen their partnership

    British Riding Clubs (BRC) has forged an “even stronger partnership” with the equine supplements and products brand.

    NAF was welcomed as BRC’s “first and only” official partner.

    The new agreement involves the NAF continuing its sponsorship portfolio with BRC, including National Championships and National Horse Trials Championships. The NAF team will also be on hand to provide a range of benefits to BRC members, such as free nutritional advice, training opportunities and more.

    Rachael Hollely-Thompson, Head of BRC, said: “I am delighted that we have been able to further solidify the relationship between BRC and NAF.

    “#teamnafbrc will only get better and better as we work closely together for the benefit of our clubs and members. NAF’s dedication to horse owners should be celebrated and their contribution to maintaining horse health, and especially of our competition horses, is invaluable.

    “Their clean sport expertise is hugely important to BRC and we thank them for always keeping the horse at the forefront of their minds. We have some exciting things to watch out for this year and can’t wait to share them with you.

    Eloise Chugg-Martin, NAF Sponsorship and Events Manager, added: “We have enjoyed a long and successful partnership with BRC and we are delighted to have been able to build on this and subsequently become the first official partner.

    “Every BRC club and member will have access to our five-star advice and support and that’s what makes this partnership the perfect fit as our products have been developed and created to support all horses.”

    Launch of the British Eventing Support Trust

    Insurance company Lycetts is sponsoring the British Eventing Support Trust’s Launch Ball at Thoresby Park (April 2).

    The black tie event is in aid of the newly formed charity, which aims to help runners through tough times and to promote, research, develop and implement safety initiatives.

    “We are delighted to be sponsoring the Eventing Spring Carnival Launch Ball to raise funds for the British Eventing Support Trust,” said Anna Goodley of Lycetts.

    “It’s going to be a fantastic evening and we encourage riders, owners, supporters and anyone looking for a great night out to book their tickets to secure their spot.”

    Jane Rudd, from the British Eventing Support Trust, added: “Since the charity launched in September last year at the Bicton Arena CCI5* Horse Trials, we have had fantastic support.

    “This is our first big fundraiser and we want to make sure it’s a fantastic first night of celebration and a night to remember.”

    Gemma Tattersall becomes Equitex UK ambassador

    Equitex UK is now sponsoring five star winner Gemma Tattersall with their saddle pads.

    Gemma discovered and purchased Equitex pads late last season and tested them over the winter.
    She was so pleased with the results that she will ride them this season.

    “I literally adore them. It’s what I’ve been looking for my whole career – honestly! I just want to ride with them all the time,” Gemma said.

    Amanda Fisher, UK distributor of Equitex saddle pads, said she was delighted to have Gemma on board as an ambassador.

    “It’s great to see another rider at the top of his sport, trusting Equitex. It’s a true testament to how unique these saddle pads are, and we can’t wait to see what Gemma accomplishes wearing them.”

    You might also be interested in:

    Sponsorship is becoming more and more difficult to obtain for runners of all levels. Rhea Freeman investigates what sponsors are looking for

    Horse & Hound magazine, published every Thursday, is packed with all the latest news and features, as well as interviews, specials, nostalgia, veterinary advice and training. Find out how you can enjoy the magazine delivered to your door every week, plus options to upgrade your subscription to access our online service which brings you the latest news and reports plus other benefits.

  • About Keith Johnson

    Check Also

    5 Healthy Habits Viola Davis Swears By To Look Amazing At 57

    Viola Davis is the embodiment of strength, power and beauty. And at 57, she’s never …